Inspired by Carolyn Elefant’s webinar this afternoon on the use of ChatGPT in the marketing of your legal practice through writing an Ebook, I started playing with ChatGPT a little bit more on the legal blogging front.
Specifically, I asked ChatGPT about the ethics of lawyers hiring ghostwriters to write blog posts and then holding out the content the public
The single biggest impediment to blog success for lawyers is failing to focus on a niche.
The tighter the niche the better.
Niche blogs become must reads for an audience, enable a lawyer to build a reputation (often where no other lawyer is playing) and enable relationships to flourish, often for work outside the niche.
I have been playing with
Why are legal bloggers uniquely equipped to serve as speakers, book authors, and journalists for stories?
If you’re a legal blogger, please share with me how blogging has opened doors to speaking, writing magazine articles or even writing a book.
I am speaking in New Orleans later this week to the Association for Continuing Legal Education (ACLEA) and I’d like
The Wall Street Journal’s Cade Metz and Karen Weise reported Monday morning that Microsoft is making a ten billion dollar investment in OpenAI, substantially increasing the company’s investment it had already made in the AI driven chatbot, ChatGPT.
Microsoft is making this investment as it looks to expand the use of artificial intelligence in all of its products.
In addition
I have been playing with Lex.Page, a game web based AI writing tool that helps you generate copy quickly and easily.
I asked Lex.Page to complete this sentence, “To build a reputation on the Internet a lawyer should…”
To which AI continued with this copy:
….consider blogging. Blogging is an incredibly effective and low cost way for lawyers to gain
Seventeen years ago, as the CEO of Microsoft, Bill Gates made the case for blogging.
Blogging makes it very easy to communicate. It gets away from drawbacks of email and the drawbacks of a website. Eventually, most businesses will use blogs to communicate with customers, suppliers and employees, because it’s two-way and more satisfying.
Yesterday, Microsoft CEO, Satya Nadella told
College professors are moving backwards in time by trying to clamp down on their students’ use of ChatGPT, a form of artificial intelligence that can deliver knowledge – and even portions of college papers.
Antony Aumann, a philosophy professor at Northern Michigan University told Kaley Huang for her story in the New York Times that red flags went up
When the Wall Street Journal asks whether AI will make creative workers redundant – specifically journalists and lawyers – I sit up and take notice.
Lawyers and writing are the core of my business. And I was raised by Dad’s getting the Journal at the end of the driveway each morning to believe what was in there was important.
ChatGPT,
While the demand for legal services is growing in Indiana, the number of “legal deserts” in Indiana has also been growing.
From Jordan Morey of the Indiana Lawyer:
A 2020 report by the American Bar Association found there were around 2.3 attorneys available per 1,000 Hoosiers statewide, but 40 of the state’s 92 counties had fewer than one lawyer
The key takeaway in a recent Duct Tape Marketing Podcast with brand strategist Jacqueline Lieberman was why being human is your brand’s biggest asset.
Bingo, a perfect way to put it for blogs published by legal professionals.
From marketing consultant and host of the podcast, John Jantsch, the key takeaway from Lieberman:
Brands are people’s introduction to businesses and