Tre Lovell, ’92, is a highly respected litigator who has earned national recognition for his exceptional achievements in the legal field. He was named as a Lawyer of the Year Finalist by the Los Angeles Business Journal in 2016 and recognized as one of the Top 50 Litigation Trailblazers by The National Law Journal. A principal at The Lovell Firm APLC in Los Angeles, his focus on endorsements and copyright has brought him into cases involving high-profile celebrities, including Justin Bieber and Kevin O’Leary.
With over 20 years of experience, his extensive practice includes business law, entertainment, intellectual property, corporate law, employment law, and general civil litigation. He represents high-profile clients and has secured multi-million dollar verdicts, notably representing 144 victims in a $200 million international fraud scheme. He is also admitted to both the California and Nevada Bars.
Lovell earned a BA degree from Pomona College and a JD degree from University of the Pacific McGeorge School of Law in 1992. Throughout his career, he has been acknowledged among the top of trial attorneys in the U.S., as evidenced by accolades from the American Academy of Trial Attorneys, the Multi-Million Dollar Advocates Forum, and the Trial Lawyers Board of Regents.
Lovell’s firm, The Lovell Firm, has handled high-profile cases such as defamation actions against MGM and A&E Networks and a copyright infringement case against 3D Realms. A few high-profile cases Lovell has handled include:
- International Manufacturing Concepts, Inc. v. Justin Bieber, et.al., which was a copyright infringement case.
- Wynn v. Oprah G. Winfrey, OWN Network, ABC, Disney, which was an idea theft case.
- Bucket Social v. Kevin O’Leary, which dealt with negligent endorsement of a ponzi scheme.
- Slagle v. A&E Entertainment Network, which concerned defamation surrounding the Happy Face Killer movie.
- Martinez v. MGM, et.al., which concerned defamation surrounding the movie America Pimp.
His success earned him the 2014 Litigator Award, a prestigious honor given to fewer than 1 percent of attorneys in the U.S. Lovell also has been recognized as one of the Top Intellectual Property Attorneys by the Daily Journal in 2024.
In addition to his legal prowess, Lovell is also a gold medal national champion and black belt instructor in martial arts, highlighting his dedication to excellence both inside and outside the courtroom. His career continues to inspire, solidifying his place among the top trial attorneys in the nation.
Throughout 2024, the University of the Pacific McGeorge School of Law will celebrate members of its vast alumni network in honor of the school’s 100-year anniversary. This post is part of a series highlighting 100 exceptional McGeorge School of Law alumni.
Stay tuned for more blog posts as we celebrate the law school’s centennial anniversary.