Does anyone keep track of legal marketing professionals who publish a blog?
I was doing a search in a Facebook Group for legal marketing professionals which I see as a leading knowledge base for legal marketing information and I could not find something that I’m thinking must have been discussed. Appears the search across posts in a Facebook group is not all that good.
The reason I ask if there is a list of legal marketing professionals who are blogging is the knowledge base of legal insight and commentary that would be generated by such blogs. One common knowledge base that could be searched across.
Off the top of my head I was thinking of Heather Morse-Geller, Lindsay Griffiths, Tim Corcoran, Stefanie Marrone, and Nancy Myrland, all legal marketing professionals and bloggers. I am sure there are many such bloggers, and I apologize for not recalling you.
I think the Legal Marketing Association (LMA) is cranking up a Facebook group and inviting folks, but I don’t know that it will soon have the engagement this group has nor will it have the knowledge base. Use of the knowledge base may also be hampered by the Facebook group search.
Blogs published by legal marketing professionals pulled together would seem to create a heck of knowledge base. I get that I am a blog guy, but blogs have stood the test of time for the best insight and commentary on niches.
What about aggregating the knowledge, passion, care and experience that legal marketing professionals have? Growing the number of bloggers sharing their insight on their own publication, which when aggregated would create one heck of a “legal marketing magazine” and library.
LMA’s magazine is of course of value to members and the industry. So are publications by ALM and the like.
But they’re gate controlled, it takes one a while to get published (if they ever are), they would not cover as much and they don’t enable one to leave a legacy in their own name.
Individual aggregated/curated publications could grow reputations leading to career advancement to boot.
Sound crazy?