In the last week I’ve had exchanges with a couple law schools that made me wonder how serious law schools take professional development of their students.
I’m basing this on my belief that a law student’s understanding of how to blog and use social media to build a name and network is serious stuff. As they used to say, “as serious as a heart attack.”
In one case, a law school was appproached a year ago by one of the their law students suggesting the school hold a social media bootcamp for law students. The student who had good success using the net for learning, networking and building a name wanted to learn more — and wanted to help his fellow students.
The student, who would organize it, was told that things were awfully busy at the school and maybe it could be discussed in the spring. Nothing happened.
I approached the school earlier this year, was told the idea sounded good. When I heard nothing, I emailed back and like the student last year, was told things were awfully busy this fall, let’s look at the spring.
I can take the hint that we don’t value helping our students, professionally. Or, just as bad, we don’t take seriously learning how we can better help our students, professionally — we’re going to do what we have always done.
The second exchange, and actually much more positive, came when it was explained to me that the law school is pushing social media but is meeting resistence with students who question its value.
The problem may come when you begin by pairing up students and asking each student to look at the problems that may be presented by their follow students Internet identity. The focus rather than what’s great and what can be done is “let’s look at where you can get in trouble.” I can imagine skiing lessons starting with how you are likely to tear your ACL.
Rather than look at trouble, why not begin with the positives and tell students that there probably isn’t a lawyer a year, out of the million of them, who gets into trouble, professionally through the use of social media and blogging. And that there are lawyers coast to coast who are building careers and practices from social media.
Tell law students where they can go by using social media now. Tell them of Pat Ellis, three years out of law school, who is now reporting to the General Motors GC — because of blogging and using Twitter while in law school.
Every student has a networking machine in their pocket. Introvert or extrovert, I bet 99% of your incoming 1L’s use Snapchat, Instagram or Facebook for networking with friends and relatives. They just need a little guidance as to using this machine for learning, networking and building a name.
If you, as a law school, don’t know how it’s done, you just have to care enough to find out how — and to find out today. Otherwise what are you going to tell your students struggling to get a job, we’ll start trying to help you next Spring or the Spring after.
People today communicate via social media. It’s where they get their news, information and damn near everything else. It’s where people build relationships – over two billion people use Facebook.
At least as much time, if not more, should be put into teaching students how to use the net to build a name and to network than into getting firms into the law school for interviews, clerking opportunities and postings for postitions students are supposed to send off a resume. Knowing how to use the Internet is much more likely to help students — and unquestionably, more students.
The second exchange was much more positive as I am headed out to that law school next week. 😉 Like with other law schools, I’m getting calls from out the blue to visit and talk with the students. I’m no savior, the schools need to have programs teaching the stuff and I’ll only vist a dozen schools a year.
I’m just afraid there are many law schools who are not taking professional development seriously.